Marketing-Playbook:

B2B Marketing Terminology & Glossary-Index

B2B Marketing and Sales Terminology Definitions—
Jargon, Phrases, Dictionary, Acronyms, Lexicon

Go to the Glossary index page
Ad Network
Advertising space in a group of web sites for the purpose of maximizing revenue and minimizing administrative costs.
Ad Rotation
Different ads and different ad sources are often rotated in the same space on a web page. Ad rotation is static (one ad per page view). This is usually done automatically by software on our More…
Adobe Illustrator
See also: Illustrator
Adobe InDesign
An excellent print page layout application from Adobe. It’s dual-platform, too, for those of you out there who insist on being counter-culture Windows users. Marketing Strategies: More…
Advertising Specialties
Marketing Strategies: Dimensional Direct Mail, Promotional Logo Merchandise Premiums See also: Tchotchke